How we optimise your online shop: an example!

Badshop-Website auf iMac am Schreibtisch

Improving existing online shops is one of our core competencies. In this blog post we show how, together with our customer badshop.de, we have optimised their online presence over recent years. Badshop.de was one of the first retailers to take on the challenge of selling bathroom furniture, shower enclosures and other sanitary products on the […]

VAT reduction: what online retailers absolutely need to consider

Wecker und Taschenrechner auf Geldscheinen

As part of the economic stimulus programme adopted on Wednesday evening, the German government decided on a VAT reduction from 1 July 2020. What this purely temporary step really means for online retailers, and what you need to watch so you do not fall into the tax trap, we outline briefly here.

E-commerce in times of corona: 5 tips for online shops

Roter Einkaufswagen auf einer Tastatur

The coronavirus crisis is keeping online retail busy. Some industries are benefiting, others are struggling with enormous losses in turnover. Customer needs have changed, and webshop operators have reason to adapt their shop.

Magento: Why you should switch right now!

Magento-2-Ladebildschirm

Three years ago, Adobe brought the second version of the leading online shop system Magento to market. Even though times are hard right now, this may be exactly the moment to think about a switch. What advantages does the successor have over the first version?

If you have received a warning from Google Search Console…

Hände tippen am Laptop mit Suchmaschine

…then you are one of the website operators who use the schema data-vocabulary.org on their website, which is outdated with immediate effect. From 6 April, Google will no longer take structured data from the Data Vocabulary project into account.

SEO: What really mattered in 2019! And what is coming in 2020?…

SEO-Illustration mit Zahnrädern und Weltkarte

A new SEO study reveals something new about the individual ranking factors and what you need to know to reach the first page of the search results. Authorityhacker pulled 120,000 random keywords from the Google Keyword Planner for the study, half of which have at least 1,000 searches per month.